Le Shou Modern Agricultural Park – Leading Xian County in Building an International Duck Breeding Industry Hub


Release date:

2021-07-12

Targeting the industrialized operational model of "leading enterprise + specialized industry belt," Xian County Leshou Modern Agricultural Park, with Hebei Leshou Duck Industry Co., Ltd. as its core operating entity, focuses on building a complete, end-to-end industrial chain spanning "raw material cultivation — feed processing — breeding duck production — meat duck farming — slaughtering and carcass preparation — slaughterhouse segmentation — cooked-food processing — and a chain of catering outlets."

Enhancing the智能化 level of farming is just one aspect of Xian County Leshou Modern Agricultural Park's innovative initiatives. Over the years, the park has also been actively pursuing advancements in germplasm resource innovation.

 

 

Becoming China's Germplasm Innovation Base for Meat Ducks

 

Leshou Duck Industry Beijing Duck Breeding Demonstration Farm

Lately, Yang Jiwei, the head of the Beijing Duck Standard Breeding Farm in Dawangzhuang Industrial Park, has been busy building "villas" for ducklings. Unlike typical brooding sheds, this "villa" features three floors and stands an impressive 3.7 meters tall.

"This is the three-dimensional cage-raising model we’ve recently explored—multi-level farming that boosts chick-rearing density and increases overall farming efficiency by 30%," Yang Jiwei explained. "Of course, higher stocking densities also mean greater challenges in environmental control. But Yang Jiwei isn’t worried, thanks to his reliable 'helpers'!"

"To build modernized livestock facilities, we not only need to install automated feeding systems and automatic water supply systems—but an essential component is the inclusion of automated manure removal equipment. The duck manure produced during farming is regularly and automatically cleared away by scraper belts, effectively maintaining a clean and hygienic environment while minimizing bacterial growth."

Not only that, but the temperature and humidity monitoring probes inside the greenhouse act like the "sharp eyes" of environmental control.

"You don’t need to enter the shed—now you can monitor the temperature and humidity levels inside anytime, right from your smartphone. If the temperature or humidity inside the shed reaches the critical threshold we’ve set, the fans and water curtains will automatically activate, ensuring the farming environment remains perfectly suited for your livestock at all times," said Yang Jiwei.

Enhancing the智能化 level of farming is just one aspect of Xian County Leshou Modern Agricultural Park's innovative initiatives. Over the years, the park has also been actively pursuing advancements in germplasm resource innovation.

In recent years, the park has established a strategic partnership with the Beijing Institute of Animal Science & Veterinary Medicine under the Chinese Academy of Agricultural Sciences, jointly advancing research and promotion of a new breed of Beijing ducks—and successfully developing a breeding duck variety that boasts independent intellectual property rights.

Currently, the vast majority of domestic livestock and poultry breeds have been introduced from abroad, which has undoubtedly filled a significant gap in China's agricultural sector. Of course, most notably, the establishment of China's innovative breeding base for meat ducks has drawn widespread acclaim.

"Last year, the Beijing Institute of Animal Science and Veterinary Medicine under the Chinese Academy of Agricultural Sciences signed a Cooperation Framework Agreement with the Xian County People's Government for the establishment of the China Meat Duck Germplasm Innovation Center, aiming to build China’s premier meat duck germplasm innovation base within the park," said Zhang Xiaodong. He added that the base will leverage resources from two key platforms—the Key Laboratory of Animal Genetic Breeding and Reproduction (Poultry) under the Ministry of Agriculture and Rural Affairs, as well as the National Waterfowl Industry Technology R&D Center—to drive forward a major national initiative focused on independent innovation in the seed industry. The goal is to cultivate a world-class meat duck breeding hub and position Xian County as the "International Capital of Meat Duck Seed Industry."

Once the project is completed, the park will be able to leverage internationally advanced breeding technologies to develop 3 to 5 new meat duck varieties tailored to the needs of the meat duck industry and various processing applications, ultimately supplying them to global markets.

 

The entire industrial chain flows so smoothly.

 

Interior view of the workshop at Hebei Leshou Duck Industry Co., Ltd., Guozhuang Branch

Hanging ducks, electric stunning, and cutting—along the rapidly moving assembly line, whole white-striped ducks are transformed into nothing more than duck necks by the time they reach the end. Stepping into the Guozhuang branch of Hebei Leshou Duck Industry Co., Ltd., the production workshop is bustling with activity.

"Unlike the older facility, which focuses exclusively on duck carcass production, our main business here is processing whole meat ducks," said Zhang Xiaodong, a company official. Although this facility has been in trial operation for just over two months, it’s already achieving a daily slaughter capacity of more than 20,000 ducks.

The construction of the Guozhuang branch is just one example of how the park is extending its industrial chain. Over the years, the park has continuously moved forward in building a complete, end-to-end industrial ecosystem—

The park's feed production and processing can be traced back as early as 1998. Over the past two decades, several medium- to large-scale feed companies, including Tongda Feed and Letong Feed, have successively started operations, now capable of producing more than 400,000 tons of complete livestock and poultry feed annually.

A view of the premises at Hebei Leshou Duck Industry Co., Ltd.

In 2007, the park established Hebei Leshou Duck Industry Co., Ltd., entering the market for roasted duck carcass production. Currently, the company operates three duck carcass production lines capable of producing 17 million duck carcasses annually, placing it among the industry leaders in terms of overall strength.

Leshou Duck Breeding Base

Meanwhile, the company expanded into the aquaculture industry, establishing more than 700 farming households and achieving an annual output of 20 million meat ducks. In 2015, construction began on a breeding duck hatchery branch. By the end of 2017, another grandparent stock duck breeding and propagation project was launched.

The aquaculture industry is thriving, and the cultivation of feed crop ingredients has also been put on the agenda. Currently, the park has developed over 8,000 mu of non-polluted corn cultivation.

"Leshou Duck" Supermarket Store

"Le Shou Yu Fang" Roast Duck Restaurant

Starting in 2015, the park has also been actively developing the "Leshou Duck" line of leisure-style braised food products and the "Leshou Yufang" roasted duck franchise chain, which now boasts over 260 company-operated and franchised outlets.

Hebei Leshou Duck Industry Co., Ltd. – Guozhuang Branch

Targeting the eco-circular industry, the Da Wangzhuang Beijing Duck Standard Farm was established in 2018, creating an integrated farming and breeding base that leverages harmless, organic fertilizers to cultivate high-quality grain crops like corn. In 2020, the Guo Zhuang branch was set up, expanding the company’s footprint into duck meat processing and slaughtering operations…

It's clear that the history of the park's development is, in essence, the story of building its industrial chain. And in turn, constructing this full-fledged industrial chain has further fueled the park's growth and advancement.

"Expanding into various industries can first help us control production costs. Corn cultivation has always been a strong suit of Xian County, and by sourcing directly within our park, we can save significantly compared to purchasing externally. Similarly, developing small-scale farming among local households also keeps costs low," said Zhang Xiaodong. He added that building a fully integrated industrial chain is crucial not only for maximizing control over food safety but also for ensuring the overall security of the industry. "Whether it’s planting, livestock farming, or processing, the companies operating in the park have, after years of experience, established a comprehensive set of advanced technical and quality-control parameters. Moreover, this integrated approach allows us to maintain both the planned production of our meat duck products and the stability of our sales."

 

A fully integrated industry chain boosts employment and increases incomes for tens of thousands of people.

 

The development of the entire industrial chain has brought tangible benefits to local farmers.

In Tanzhuang Village, Nanhetou Township, Xian County, 59-year-old farmer Miao Naihong is busy feeding his ducks. "I've been raising ducks for six or seven years now—about 4,000 ducks per shed. I raise six to seven sheds a year and can earn around 50,000 yuan."

Miao Naihong joined the park's farming team in 2014. He has difficulty walking, and in recent years, life wasn’t exactly prosperous. When he heard that Leshou Company was encouraging farmers to raise ducks, he immediately became interested. "Raising 'contract ducks' means the company handles everything—from providing ducklings and feed to ensuring disease prevention, offering technical guidance, and even taking back the finished product for processing. That way, we don’t have to worry about market or technical risks—just stay diligent and committed, and our profits will remain steady."

Nanhanzhuang Breeding Community, Nanhetou Town, Xian County

Nanhanchuang Village, adjacent to Tanzhuang, has also grown rich thanks to its duck farming. "We started raising ducks back in 2013. In the first year, we already earned back our initial investment, and by the second year, our income had increased significantly—enough to lift us out of poverty," recalls Han Qingzhong, a duck farmer from Nanhanchuang Village.

Tan Zhuang and Nanhan Zhuang are just two of the villages that have been revitalized as part of the park’s initiative in Xian County’s southwestern area. This year, with the launch of production at the Guo Zhuang branch, farmers from eastern townships in Xian County have also been spurred into action.

"To ensure the smooth commissioning of the Guozhuang branch factory, we began developing and training local farmers in the eastern region last year. With the launch of the Guozhuang plant, the number of duck farmers in the park has surged from 200 to over 700—directly creating jobs for 5,000 people just in the farming sector," Zhang Xiaodong explained.

Since slaughtering and processing is a labor-intensive industry, the launch of the Guozhuang branch alone has already created over 500 jobs for local farmers, with workers seeing an average monthly income increase of 3,500 yuan. By the end of this year, once the Guozhuang branch reaches full production capacity, the number of available jobs will further expand to more than 1,200.

In addition to direct employment opportunities and the development of aquaculture, the company has leveraged its fully integrated industrial chain to create numerous job positions across various stages—including feed ingredient procurement and transportation, as well as the logistics of ducklings, market-ready ducks, frozen duck carcasses, and finished feed products. Furthermore, specialized teams such as duck-catching crews and construction teams for duck shed installations have also contributed significantly to employment. According to statistics, this comprehensive industrial chain now supports over 10,000 workers and helps farmers increase their annual income by more than 150 million yuan.

"Once all projects in the park are completed and fully operational, the total workforce across the entire industry chain will exceed 35,000 people," said Zhang Xiaodong. He added that the park will now accelerate project construction, leverage its industrial strengths, and further drive high-quality economic growth.

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